Saving Species & Habitats

What is “Reverse the Red"?


Reverse the Red aims to reverse the current negative trends in species survival highlighted by the IUCN Red List of Threatened Species and Ecosystems. Reverse the Red aims to ignite optimism and collaborative action to guarantee the survival of all species we share this planet with, and the ecosystems they live in and to empower communities around the world to make this happen.

Learn about the Red List


“Reverse" the endangered


Reverse the Red Day


Reverse the Red Day is celebrated February 7. Institutions and organizations around the world are putting together social media, communications, and in person events to celebrate conservation success stories – Reverse the Red is always optimistic that we can save species because we know conservation action works.

Learn more ……

Reverse the Red Executive Committee